Why Is Bruce at Terra Cotta Blogging?

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“Seriously! Why in the world would I want to Blog?” 
— Bruce

“Because…”, my media guru Christine said, “you have a lot of great ideas and opinions. You always seem to have cool, little, sage financial stories and strategies that make sense. You should be getting your ideas out there.”

Well, I was flattered of course — and she was very kind (maybe I’m paying her too much) — but, she is right. Getting your comments, ideas, and guidance out to your clients and friends in a timely, easy to read manner is THE way to communicate in today’s fast moving, harried world.

Blog letter stamps spelling the word blog | Terra Cotta's new blog!

Terra Cotta’s New Blog

We are excited to launch our new blog and I hope that you find it informative, fun, and helpful.

What you can expect from me is quick, interesting, simplified ideas, strategies, and anecdotes. I have always thought of myself as the “king of the bullet point” because:

  • People today don’t read, they skim.
  • If a headline doesn’t catch them, they’re gone.
  • Too much information confuses the point.
  • People generally only remember three things at a time (well, that blows this point).

So that’s what I will endeavour to do, from my vantage point, sitting high atop the electronic nether world. Week in and week out, I will distill the mainstream media grog into some fine vintage sipping text.

Who knows what I’ll come up with next…but I can assure you that I am rarely mainstream and am often accused of being too irreverent for a financial guy.

“You don’t write because you want to say something,
you write because you have something to say.”
— F. Scott Fitzgerald

So here we go…welcome aboard Terra Cotta’s new blog!

Bruce